WERC Rebrand

2023-2024 | Rebranding

The WERC rebranding was a robust project involving a full rebrand of all assets. The project included hours of collaboration between between creative and marketing professionals. The logo was built based on the foundation of three core words which are: collaborative, innovative and visionary. With those three keywords, the WERC rebrand was built into several assets. I had the pleasure of building out a portion of the assets which you can find below.

Previous Logo

Approved Logos

Proposed Moodboard

Logo Concepts

Brand Guidelines

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WERC Website

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